INFLUENCER MARKETING MANAGEMENT
BRAND AMBASSADOR
TRIDENT FOODS
BRENDAN PANG 2022 - 2025
I specialise in crafting impactful influencer campaigns that drive brand awareness, customer acquisition and meaningful engagement. By fostering strong, authentic relationships with creators and talent managers, I execute comprehensive influencer marketing strategies that align seamlessly with key business objectives, delivering measurable results and innovative brand storytelling.
BRAND AMBASSADOR
S&W MAYONNAISE
BRENT DRAPER | 2021 - 2025
I build and maintain strong relationships with influencers, talent managers and brand partners to foster long-term partnerships.
I develop, negotiate and oversee contracts, deliverables and budgets for influencer campaigns & brand ambassadors.
I lead content briefing, review processes and quality checks to ensure alignment with brand guidelines and campaign goals.
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MICRO INFLUENCER CAMPAIGN
GOLDEN DAYS
2024 - 2025
With over 5 years of experience in influencer marketing, I specialise in managing dynamic influencer relationships and executing high-growth programs. My expertise spans various social media platforms, with a strong focus on engaging micro-influencers for their unique blend of authenticity, trust and cost-effectiveness. By leveraging their niche followings and higher engagement rates, I help brands connect more meaningfully with their audiences and achieve impactful results.
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WORKED WITH 100+ INFLUENCERS
CAMPAIGNS 2020 - 2025
With years of experience in influencer marketing, a strong understanding of digital and paid social strategies, I bring a data-driven, content-forward approach to decision-making. My exceptional project management skills allow me to oversee multiple campaigns simultaneously, while my communication and negotiation expertise ensures seamless contract and budget management. I'm passionate about creator culture, social trends and especially brand storytelling, I thrive on crafting innovative campaigns that connect brands with audiences authentically and effectively.
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