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SUNBEAM BACK TO SCHOOL
Project type
Photography & Social Media Content
Role
CREATIVE DIRECTOR | PHOTOGRAPHER | SOCIAL STRATEGY
Sunbeam red box range is perfect for lunchbox snacks. The beautiful native wildlife illustrations created by the much loved well known Australian artist Pete Cromer have been an iconic feature on the little red box for years & pack the photos so visually appealing.
Our Back to School Social Media Campaign in 2021 was incredibly successful with almost 11 Million impressions – proving that our content was on point and connected with our fans! We are building on this successful content with new lunch box hacks and inspiration to showcase the beautiful designs of our red box snacking range in 2022 & 2023.
